WHEN: October 26, 2016
WHERE: SHDH 350
Investor presentation : 10-20 slide deck --> an integrated story
Investor say she wants What she means
The problem you are solving How life changes your solution
Your product/service Clear, compelling, complete, unique
Your target customer Pesona, needs, wants of those who benefit the most
Market opportunities, sales and Industry = total addressable market, target market
marketing plan
Competition Competitive advantage
How you plan to reach you goals Measurable, methodical plan to communicate and
deliver value (physical and virtue)
Financial projection Revenue Model and cost projection
Leadership of company Passionate, quality of experience, successful, drive
team to make it
What they ask for What we want to know
Market opportunity Clear, compelling, unique application of the tech.
-Product - market fit
-Customer + value proposition
-Addressable / sizeable market
Technology Sustained Competitive advantage
Day-in-the-customer-life or experience
Team Passionate, experience, successful driven team
-Who we have
-What we need
Execution Plan Methodological plan to create and capture value
Things To Improve
- Open with something compelling
- Tell a story
- Make it real
- Balance text and graphics
- Be specific to your brand, company, situation.
- Deliver key takeaways, complement and reinforce
- Delivered as an integrated and compelling story
US Patent = 20 years
Today : 15% = tangible assets; 85% Intellectual Property and Intangible Assets.
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